“10x your marketing” is a concept popularized by entrepreneurs and marketers, especially in the tech startup community, inspired by the book “The 10X Rule” by Grant Cardone. The idea is to set ambitious goals and take massive action to achieve extraordinary results, rather than settling for incremental improvements. As a Read more…
A predictable lead generation system within the Security, Risk Management, and Resilience market exhibits specific attributes tailored to its unique industry: Niche Audience Identification: Precise identification and understanding of the niche within the security, risk management, and resilience market, including sectors such as cybersecurity, physical security, compliance, and crisis management. Read more…
If you’re selling a cybersecurity solution and looking to generate leads, one method is to ask prospects to fill out a questionnaire to help qualify the requirement. Questionnaires are a very powerful tool – they help the buyer (and seller) find out of they need the product or not, clarifying Read more…
Crisis management and emergency management are related concepts, but they refer to different aspects of handling adverse situations. Here are the key differences between the two: Scope and Timeframe: Emergency Management: Focuses on the preparation, response, recovery, and mitigation of emergencies. It covers a broader range of events, including natural Read more…
In the realm of organizational resilience, two critical concepts often come to the forefront: emergency management and crisis management. While these terms are sometimes used interchangeably, understanding their nuances is vital for effective preparedness and response. Emergency Management: Emergency management primarily focuses on anticipating and responding to sudden, unexpected events Read more…
The Safety & Security market – spanning Personnel, Equipment, Training, Consulting and Managed Services, Intelligence, Technology and Software – is highly fragmented and opaque, making it challenging to navigate and to identify appropriate, differentiated, or new and innovative solutions available to protect people and property, especially at short notice and in rapidly evolving operating environments. Suppliers need to work hard Read more…
Severe weather warnings across the entire UK, including a rare red warning in Scotland, meaning an immediate threat to life, have been issues in recent days. Predictions of changing weather patterns may lead to more frequent episodes in the future. How can organisations effectively plan for, respond to, and recover Read more…
The Fourth Turning is a theory proposed by historians William Strauss and Neil Howe in their 1997 book titled “The Fourth Turning: An American Prophecy.” The theory suggests that history can be divided into four generational cycles, or “turnings,” each lasting about 20-25 years. These turnings are characterized by distinct Read more…
Research and understand the requirements: Start by researching the requirements for EMT certification in your specific country, state, or region. These requirements can vary, so it’s important to know what is expected of you. Meet the basic eligibility criteria: Generally, you must be at least 18 years old and have Read more…
In our next “Training Leaders” interview, Andy Thompson speaks with Dave Allen, a highly accomplished freelance High Threat Environment Driver Training instructor, and Road & Fleet Safety Consultant. We discuss what effective driver training means to both individuals and to the companies who invest in this critical aspect of Health, Read more…